The Co-Creation Compass

A quick worksheet with 12 questions to help your team build campaigns with communities—not just about them.

F

Print it, fill it out digitally, or use it live in a planning session.

Built with your mission driven teams in mind

  • Johnson & Johnson logo text in black.
  • Logo of Mercy Corps with a stylized human figure and leaf, alongside the text 'Mercy Corps'.
  • A person sitting at a desk working on a laptop with a cat beside them

When in doubt, ask.

When timelines get tight, decisions tend to stay in the core team—and community input becomes “feedback at the end.”

Even with good intentions, that’s how campaigns drift away from real partnership.

We built the Compass to give you a quick pause before launch—so co-creation feels practical, not abstract.

Use it in your next planning session

Download the tool and run it in a short planning session—with your team, and with partners when possible.

Answer honestly, then choose one shift you’ll make right away.

You’ll leave with one next step and one trust signal to track, so the work doesn’t stop at good ideas.

Three easy steps.


  • Download the tool

  • Run it in a planning session

  • One next step
    plus one trust signal.

Clarity you can act on.

  • A quick view of who owns which decisions
    (and what to share)

  • One concrete action to co-own this week

  • One trust signal to track starting now

Skip the last-minute scramble and “partner review” at the end.

What’s inside.

  • Are the people most affected shaping the work?

  • Budget, timeline, and final calls—made clear

  • Add trust signals alongside clicks and reach

  • Credit, follow-through, staying in relationship

  • One action · one owner · one date · one trust signal

Get the tool

Enter your email and we’ll send the interactive PDF.

Want the editable Google Doc too?
Check the box.

No spam. Unsubscribe anytime.

Quick answers (FAQ)


  • Is it free?

    Yes.

  • Is the PDF fillable?

    Yes—type into it or print it.

  • Can I share it?

    Yes—please do.

  • How long does it take?

    About 20–30 minutes.

  • What do you mean by trust?

    Repeat participation, partner satisfaction, follow-through, shared ownership.

 Want more support?

If you want help beyond the worksheet, we can support your team with co-creation workshops, community-led campaign design, and people-centered messaging—so partnership shows up in the plan, not just the language.